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Digital Tools for Government Communicators has ended
Digital Tools for Government Communicators
September 28-30, 2016 Washington, D.C.
Venue, pricing & Registration Details
Wednesday, September 28 • 1:15pm - 3:15pm
Workshop C: Upgrade Your Traditional Communication Methods & Create A 21st Century Digital Strategy That Includes Analytics, Tracking & More
GovDelivery

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GovDelivery, a government-to-citizen communication solution has been traditionally known for their email & digital subscription management service platform. In recent times, GovDelivery has had to update how they target citizens through new communication methods, track if these new digital tools are effective and analyze the progress.

 

This interactive workshop has been designed to help evaluate your current overall digital strategy and help you create a new strategy that is not only effective and cost-effective but practical as well. Leave this workshop with a deeper understanding of how to:

 

  • Create a report to diagnose your digital communication strategy with where it needs the most help
  • Explore cost-effective options to help fill holes where your digital communication strategy needs it the most
  • Recognize methods that are useful from peers who were in the same position as you and your agency are in and what their strategies are to overcome hurdles
  • Clearly create a 21st century digital strategy for your agency that best communications with citizens

 

Bonnye Hart, Manager, Digital Engagement Services

GovDelivery

 

John Simpson, Digital Engagement Strategist

GovDelivery


Speakers
avatar for Bonnye Hart

Bonnye Hart

Manager, Digital Engagement Services, GovDelivery
Bonnye started her digital communications career at The Atlantic and National Journal magazines in Washington, D.C developing multi-channel partner opportunities.   She then served as the Development Outreach and Communications Specialist for the United States Agency for International... Read More →
avatar for John Simpson

John Simpson

Digital Engagement Strategist, GovDelivery
Experienced communication strategist focused on helping different organizations better connect with their audience, drive them to take action, and plan for future success. Don't just reach out. Understand why you reach. Learn more about John's work by viewing GovDelivery's recent... Read More →


Wednesday September 28, 2016 1:15pm - 3:15pm
Renaissance Arlington Capital View Hotel 2800 S. Potomac Ave Arlington, VA 22202